At the very centre of the Jo Alexander site is a powerful e-commerce and inventory management system. Allowing employees to manage stock through the website is vital to the company’s business processes. We drive the site with an elegant, flexible database that serves the site’s content quickly and consistently. The success of the solution speaks for itself - the new site has cemented Jo Alexander's position firmly within the luxury consumer furniture market and the company’s growth is testament to that.
We were keen on tapping into the power of social networking for converting client interest into sales. Inspired by this, we featured a number of ways to share products across Facebook, Twitter, Pinterest and E-Mail - boosting the site’s sales potential with creative social networking integration.