Expansive digital presence for technology commercialisation leaders
Touchstone Innovations is the new name for long-term Onespacemedia client Imperial Innovations – a leading UK technology commercialisation business. The company was rebranded to reflect an increasing focus on commercialising technologies developed with the Golden Triangle as a whole, and not only those created at Imperial College London. The existing brand Imperial Innovations remains focussed on Imperial College London but forms part of the Touchstone Group.
Throughout the company’s extensive repositioning project, Onespacemedia worked closely with the Touchstone Innovations team to create a new website that showcases the progressive new identity and further amplifies the company’s impressive track record for investing in and building successful companies. The new website communicates the company’s proposition to its audience groups, and is designed to leverage an intuitive information architecture to create impact across the company’s diverse range of audiences.
A digital showcase of services, people, associations, investments and innovation track record
As well as boasting an elegant, progressive design the new Touchstone Innnovations website provides users with an intuitive browsing experience that makes it easy to find and discover information and multimedia.
“Onespacemedia’s team has worked hard over the years to gain a real understanding of our business, and this insight contributed strongly to the development process. This was a complex project and OSM responded brilliantly and flexibly to tight deadlines and shifting priorities. We’re delighted with the final product that beautifully highlights our ‘3 Ps’ – People, Portfolio and Proof.”
Gavin Read, Marketing Manager, Touchstone Innovations